Newsroom
Karma and America: Celebrating Innovation and Change

America is a country that refuses to take “no” for an answer, resulting in a melting pot of culture, diversity, and innovation. As America’s sole full-line ultra-luxury automotive manufacturer, Karma Automotive seeks to make a lasting impact not only in the U.S. but also the rest of the world through the venues of community, technology, and experience.
Community
We believe making a difference starts at the community level. In 2024, we partnered with UC Irvine and their RADiCal initiative to drive forward climate innovation, donating $100,000 to the University’s Proof of Product (PoP) grants program, which supports commercialization of promising research projects and is a key inflection point between the University and its partners in industry. We also collaborated with CerraCap Cares, a 501c3 impact fund, to launch InnoV8, a women-focused innovation platform aimed at fueling, supporting and cultivating solutions in the technology industry.
At Create Karma 2025, we announced the newly formed Clean Mobility Development Collaborative (CMDC), which brings together regional leaders in education, workforce development, business, and technology to accelerate career pathways and job creation in the automotive, software and clean energy sectors in Southern California.
Technology
One of our missions is to guide the future of the automobile through the development of revolutionary technology. We’ve been perfecting our Extended-Range Electric (EREV) powertrain for more than a decade. Featured in our Revero sports sedan, limited-series Karma Invictus, and upcoming Gyesera grand coupe, Karma EREVs eliminate range anxiety by providing the freedom to recharge at a public charging station or refuel at any gas station.
Just as we collaborate with our communities, we also do so with leaders in technology. In 2024, we joined forces with the Connected Vehicle Systems Alliance (COVESA), UC Riverside, and ROADMEDIC.AI to develop standards-based software applications which leverage vehicle connectivity to provide robust and real-time insights to 9-1-1 first responders and the related eco-system. Pertaining to our vehicles, we’ve partnered with solid-state battery technology leader Factorial to introduce the first solid-state battery production system for U.S. passenger vehicles and usher it in with our flagship Kaveya super-coupe in 2027.
Experience
Our brand pillars wouldn’t be complete without our vehicles: all designed, engineered, and manufactured in America. We frequently reflect on the country’s ultra-luxury automotive pioneers, including Auburn, Duesenberg, and Cord. These brands positioned America as the world’s leader of luxury, craftsmanship, and innovation, creating incredible vehicles that stand the test of time. However, automotive design has become increasingly sterile over the years; our President and Chief Executive, Marques McCammon, calls our modern roadways a “sea of sameness”. That’s not the Karma way. Our vehicles sport long dash-to-axle ratios, sensuous fender curves, short front and rear overhangs, and a tight relationship between the tires and the wheel arches. They exist to inspire passion, redefine the concept of ultra-luxury, and cultivate a love for cars and for driving.
We introduced ourselves to the world with Revero in 2016, placing our stake in the ground with an EREV-powered, ultra-luxury sports sedan that set the course for our brand direction. 2023 saw the unveiling of Kaveya and a brand-new design language that’s cascaded into our entire future lineup, including our Ivara GT-UV, Amaris GT, and Gyesera grand coupe, Revero’s successor. Karma Invictus, a high-performance, limited-series variant of Revero revealed in 2024, showed the world what customization means in the context of Karma with highly technical paintwork and bespoke interior appointments.
Redefining the Future
America has a reputation for going against the grain and doing things differently; 250 years later, nothing has changed. The world may encourage conformity, but we’re not listening. Through our pillars of community, technology, and experience, we’re making a real difference, and we’re not slowing down. Click here to join the revolution.
The world of Karma is only one step away. Assigned Drivers Only.






